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OTA Share Percentage Calculator

Use this tool to review ota share percentage with a consistent period, denominator, and operating rule.

  • No login required
  • Save in this browser
  • Optional account sync
  • Built for hotel operators
Inputs

Enter your figures

Run the calculator anonymously, then save the result in this browser or sync it to your account after sign-in.

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Formula

How this calculator works

This formula converts source operating values into ota share percentage for quick review.

OTA Share % = (OTA Bookings or OTA Revenue ÷ Total Bookings or Revenue) × 100
Context

Why this metric matters

Track by revenue and net revenue if commissions vary materially across OTAs.

Hotel insight

Industry context

  • Track by revenue and net revenue if commissions vary materially across OTAs.
  • Small changes in denominator rules can move the result, so keep the same reporting basis when comparing periods.
Operational notes

Before you act on the number

  • $180,000 OTA room revenue ÷ $405,000 total room revenue × 100 = 44.44%
  • Confirm whether internal-use, complimentary, adjustment, or excluded activity should be included before comparing periods.
  • Use this result as an operating guide and review it with the supporting business context.