Revenue Management
ADR Calculator
Average Daily Rate from room revenue and rooms sold.
GOPPAR Calculator
Use GOPPAR when you need an owner-level view of how much operating profit inventory is producing over time.
- No login required
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- Optional account sync
- Built for hotel operators
Formula
How this calculator works
The formula spreads period profit across available room nights to show how productively the hotel converted inventory into operating profit.
Total Available Room Nights = Total Available Rooms × Number of Days GOPPAR = Gross Operating Profit ÷ Total Available Room Nights
Context
Why this metric matters
GOPPAR goes beyond top-line rooms revenue metrics because it links operating profit to the inventory base, which is why it matters to senior hotel leaders and owners.
Hotel insight
Industry context
- GOPPAR is one of the quickest ways to show why a high-occupancy month can still underperform once operating costs are considered.
- It is especially useful when comparing months with different stay patterns because it normalizes by available room nights.
Operational notes
Before you act on the number
- Review payroll, utilities, F&B margins, and fixed costs when GOPPAR shifts unexpectedly.
- Negative GOPPAR can occur in low-demand or disruption periods and should be interpreted in the broader operating context.
- GOPPAR works best when used with ADR, RevPAR, and departmental profitability rather than as a standalone verdict.