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Food & Beverage

Menu Selling Price Calculator

Use this as a disciplined pricing starting point before layering on tax, service style, or positioning decisions.

  • No login required
  • Save in this browser
  • Optional account sync
  • Built for hotel operators
Inputs

Enter your figures

Run the calculator anonymously, then save the result in this browser or sync it to your account after sign-in.

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Formula

How this calculator works

The formula works backward from the cost percentage you want to achieve to a starting menu price.

Selling Price = Recipe Cost ÷ Target Food Cost %
Context

Why this metric matters

This calculator helps F&B teams move from recipe cost to a commercially viable benchmark price without doing the math manually every time.

Hotel insight

Industry context

  • The mathematically correct menu price is not always the final selling price because perceived value and competitor context still matter.
  • Properties with mixed service styles often apply different target food cost percentages across outlets rather than one universal target.
Operational notes

Before you act on the number

  • A mathematically correct target price may still need adjustment for market positioning and perceived value.
  • Review competitor pricing, tax treatment, and service charges before approving final menu prices.
  • Use recipe costing discipline and menu engineering together for better pricing decisions.